Frontend-strong web developer

Amanda Chow

Product-minded engineer building usable web products around the business reason they need to exist.

I like the space where ambiguous requirements become clear flows, where the business "why" guides the build, and where tradeoffs between quality, speed, and usefulness are made on purpose.

Profile

Clear systems, useful interfaces, and product decisions tied back to the reason the work matters.

I am a web developer with a frontend strength, practical backend exposure, and a product background. My best work tends to happen when a team needs someone who can understand the business reason behind the product, surface the edge cases, and turn an uncertain requirement into something shippable.

How I work

I care about clean handoffs, clear behavior, and pragmatic delivery. Tools matter, but the point is the outcome: knowing when to optimize for polish, speed, maintainability, or effectiveness based on what the product actually needs.

Frontend systems Product flows API integration Authentication Responsive UI Shopify storefronts AI-assisted workflows Stakeholder translation

Selected Work

A starter shelf for the kind of stories this portfolio should grow into: problem, ownership, decision, outcome.

Production workflow

eKYC onboarding for a growing Hong Kong user base

Built the frontend for an onboarding workflow in partnership with TransUnion, helping the product support 15,000+ monthly users while keeping post-launch issues low.

Focus: user flow, edge cases, delivery coordination

Internal platform

Admin tools for subscription and operations teams

Owned product-management and business-analysis work for an internal platform used by 100+ staff, translating operational needs into requirements the engineering team could build against.

Focus: requirements, dashboards, operational clarity

Side projects

Shopify and small-business websites

Built and maintained Shopify and business websites on the side for a private client, balancing brand needs, practical content management, and the business goal behind each page.

Focus: storefront setup, content structure, business goals

Experience

Trimmed for the web: the work, the ownership, and the parts that say something useful about how I operate.

Full-Stack Web Developer

Lendela

Nov 2023 - Present
  • Independently built the frontend for an eKYC onboarding flow now serving 15,000+ users monthly in the Hong Kong market.
  • Owned features end to end, from design handoff and scoping through production deployment.
  • Proposed user-experience improvements that reduced friction in core flows before they became support problems.

Assistant Manager, Operations & Tech

CPIF Sdn Bhd

Oct 2021 - Mar 2023
  • Served as product manager and business analyst for an internal admin platform used by 100+ staff.
  • Defined feature scope for subscription tracking, investor onboarding, portfolio dashboards, and operational reporting.
  • Bridged operations stakeholders and engineering teams so business goals became buildable specs.

Operations & Growth Generalist

Metapair

Oct 2018 - Aug 2020
  • Worked as an early-stage generalist across a marketing-tech startup, jumping between testing, operations, admin, social media, and company setup.
  • Supported day-to-day execution wherever the business needed momentum, from operational cleanup to customer-facing and internal coordination.

Let's build something useful.

I am open to frontend-leaning web roles, full-stack roles with a frontend focus, and website-building projects for teams that need a clear, thoughtful web presence tied to real business goals.